We randomly came across the Public Housing Skate Team in 2016 when we saw their video “THUG”. It felt experimental and raw, like a strangely satirical mix of short film, skate video, and kung-fu flick. Mixing stereotypical “hood moments” with tongue-in-cheek antics, like finding bullets in your hardware stash, we weren’t sure how much was comedy and how much was real.
When PHST hit us up to come hang in the Bronx, we didn’t know what we’d be getting into. So we took a train an hour and a half north and met them at Gun Hill Road projects.
What we found was a group of dedicated and pretty successful young guys running a small brand right out of public housing. All their products are inspired by real-life stories, like the New Yorker who raised a tiger in his apartment, or a family member who spent time in jail. Despite their rough environment, these guys lead genuinely positive and creative lives. Rather than feed into their surroundings, they’re using the hood to build a brand that could take them wherever they want to go.
The Shop
Related Posts
-
JENK TV: FRED GALL GETS A NEW MATTRESS
To celebrate Fred's 1st year of sobriety it only makes sense that we give him the gift of a good night’s sleep.
-
PREMIERE: “NO WAY” A VIDEO FROM MIDDLE AMERICA
A gritty glimpse into the skating that goes down in "flyover country."
-
GROUND GLASS: CHIMA FERGUSON
We're back with our little series filmed on 16mm film. At $50 a minute, you’re at the mercy of high costs, old equipment, and the consistency of skaters.
-
RYAN REYES ANSWERS YOUR QUESTIONS ON PSYCHEDELICS
Curious about microdosing, picking the right setting for a trip, or the best way to keep mushrooms fresh? Ryan's got some answers.
-
SHOP TALK AT NYC’S TENANT SKATESHOP
There's nothing like a Modelo, a few stupid questions, and Greenpoint on a Sunday.
-
THE EARLY YEARS OF JACKASS WITH JEFF TREMAINE
We joined in on the promo bandwagon and talked through some of the early skits with Jackass's head honcho.
-
A QUICK LOOK AT JENKEM VOL. 3 WITH FRANK GERWER AND SILAS BAXTER-NEAL
Hopefully this helps convince you to spend some of your hard earned money with us and pick up a copy.
-
GETTING KICKED OUT OF MIDTOWN WITH CHRISTIAN HENRY & NAQUAN
We took advantage of quarantine to try and hit some Midtown spots that we thoughts were tourist and security-free...
Comments
Popular
-
KEITH HUFNAGEL ON THE FUTURE OF HUF
We heard a rumor that HUF was going out of business, so we talked with boss man himself to find out.
-
AFTER MANY YEARS IN SKATE SHOE PURGATORY, DVS IS BACK. SHOULD YOU CARE?
A conversation with Lee Berman, a skater who spent over a decade building Converse CONS, about reinventing DVS Shoes.
-
PARADE WORLD IS RETHINKING THE WAY YOU BUY SKATE GOODS ONLINE
Now you can buy skate goods online and support a local shop at the same time.
-
GETTING KINKY WITH DANIEL VARGAS
Daniel Vargas' philosophy on whips, chains and getting choked out.
-
THE HISTORY OF SKATEBOARDING’S MOST TABOO TRICK: THE BENIHANA
If you’ve ever wondered how far back the anti-benihana sentiment stems, you’re not alone.
May 30, 2025 2:43 pm
SCAM COMPANY don’t buy from them